Rimmel London Provocalips 16HR Kiss Proof Lip Colour Make Your Move 730 (Cosmetics) Up to 16 Hours of lip liberation. Wild without a trace! • Kiss proof, transfer proof, food proof high impact endless colour. • No tight feeling or dry lips. Lips feel smooth and moisturized all day long. • Easy removal with Oil based makeup removerSTEP 1: Apply colour and keep lips apart for 60 seconds until the product sets. STEP 2: Apply topcoat to lock the colour, moisture and add shine.